The Mediterranean Superyacht Forum 2026 begins

Mediterranean Superyacht Forum 2026 once again transforms Palma into a key meeting point for the international superyacht industry, at a strategic moment in the calendar, just before the Palma International Boat Show.

More than just an event, the forum is conceived as a collaborative workspace, where leading companies in the sector, shipyards, marinas, refit companies, agents, managers, consultancies, and institutions, come together to analyze the major challenges facing the industry and build solutions from within the ecosystem itself.

Among the participating companies are key players such as Astilleros de Mallorca, BWA Yachting, D-Marin, Evolution Yacht Agents, IPM-IMG Marine Group, Nautipaints Group, OCIBAR, Pinmar, and Repsol, reflecting the true weight of the sector’s value chain.

The forum kicks off with high-level keynotes delivered by El Orden Mundial, a benchmark in geopolitical analysis, and Boat International, a leading industry publication, designed to provide strategic context, economic, geopolitical, and sector-specific, and align attendees around the major challenges facing the industry.

Building on this framework, the program focuses on its distinctive element: the Small Group Sessions (SGS), the true core of the forum.

These sessions, held in small groups, are designed to encourage active participation and hands-on work on specific challenges, moving away from the traditional passive listening format.

The SGS are structured around three major strategic pillars:

Destination Strategy

Focused on the role of destinations in sector competitiveness:

• The real impact of yachting and building a strong narrative
• Factors that turn a destination into a hub
• Adapting to future trends (regulation, sustainability, market)
• Collaboration between Mediterranean hubs

Business Strategy

Focused on the evolution of companies:

• Digitalization and connectivity within the refit ecosystem
• Talent management as a growth constraint
• Professionalization and corporate structuring
• The impact of private capital on the sector

Commercial Strategy

Focused on business generation:

• Product definition within the superyacht itinerary
• Understanding the decision-making chain
• Commercial strategy and resource prioritization
• Building the owner experience

The second day of the forum is dedicated to Think Tanks, one for each strategic pillar.

In these sessions, the conclusions generated during the Small Group Sessions are gathered and synthesized, sharing this knowledge with all attendees and building a more structured and collective vision of the sector.

This format ensures that the knowledge generated does not remain in isolated conversations but is transformed into actionable and relevant insights for the entire industry.

The Mediterranean Superyacht Forum is designed to be a highly participatory event, where attendees not only attend but actively contribute to shaping the content.

The program is complemented by spaces such as the Innovation Exchange Session, aimed at connecting innovative solutions with companies in the sector, reinforcing the practical focus of the event.

Held on the eve of the Palma International Boat Show, the forum consolidates its position as a space for strategic alignment within the industry, where companies and professionals can anticipate trends, share perspectives, and identify opportunities in a highly qualified environment.

If the Palma International Boat Show represents what the industry is today, the Mediterranean Superyacht Forum represents what the industry wants to be tomorrow.