Calvià strengthens its commitment to sport with the Vuelta a Sa Porrassa and ZEL Sport Fest Mallorca

ZEL Mallorca and Mar de Fondo have presented both initiatives, which will kick off on the 10th of October with the 4th Vuelta a Sa Porrassa, marking the start of ZEL Sport Fest Mallorca, taking place from the 16th to the 18th of October.

ZEL Mallorca hosted a media presentation this Thursday, 24th of September, of the 4th Vuelta a Sa Porrassa and the second edition of ZEL Sport Fest Mallorca, two connected initiatives that place sport, wellbeing, the local community and the Mediterranean at the heart of the experience.

The presentation was attended by Juan Arias San Millán, Marketing Manager at ZEL Mallorca; Andrea Amaro, co-founder of Mar de Fondo; Naomie Martín, co-founder of Mio Clubs; and Jaime Mora, Director General of Tourism at Calvià Town Council.

The 4th Vuelta a Sa Porrassa, organised by Mar de Fondo together with ZEL, will take place on the 10th of October and will serve as the starting point for ZEL Sport Fest Mallorca. One week later, from the 16th to the 18th of October, ZEL Mallorca will host the second edition of the festival, with Mar de Fondo also taking part through a range of activities included in the programme.

Both initiatives have the support of Calvià Town Council, which is joining this edition with the aim of continuing to promote the municipality as a sports destination through initiatives that encourage an active lifestyle, connection with the surrounding environment and participation from the local community.

During the presentation, Juan Arias San Millán highlighted ZEL Sport Fest’s ambition to serve as a meeting point for the local community and as an initiative that contributes to further positioning Calvià as a destination associated with sport and wellbeing. The event is aimed not only at athletes, but at anyone interested in looking after themselves and enjoying an active lifestyle. It is already receiving an enthusiastic response, with free activities selling out within minutes.

From the 16th to the 18th of October, ZEL Mallorca will become a meeting point for athletes, wellbeing enthusiasts and lovers of an active lifestyle, with a programme designed to inspire, train and connect. Over three days, different areas of the hotel will host experiences focused on training, wellbeing and recovery, as well as activities related to innovation, sports technology and nutrition. The full programme of activities and schedules is attached to this press release.

The festival will bring together professionals and leading figures from the sector for an experience that goes beyond sport itself and reflects the ZEL DNA: an approach to wellbeing based on movement, social connection and enjoying the Mediterranean surroundings. The festival’s concept is designed to further strengthen ZEL Mallorca’s positioning as a destination for active and social wellbeing while attracting the local community.

Key partners for this edition include ON, Amazfit, ISDIN and HYROX, which will contribute experiences, activations and specialist content throughout the programme.

ZEL Sport Fest Mallorca will also feature brands that are part of its year-round ecosystem, including Café de Finca, Beso Beach Mallorca, Centre Barre and GFG Trainer, helping to create an experience that combines sport, wellbeing, gastronomy and community. Local communities such as Mio Clubs, Hope Training Club, Gallery 27 Box, Radi Studios, TRIB3 Palma and TanLine will also participate, alongside Rata Corner as a sports culture partner.

Registration for ZEL Sport Fest Mallorca opened on the 16th of September via Eventbrite. All activities are free of charge, subject to availability. The programme can be consulted on the Instagram profile @zelhotels or at https://www.instagram.com/zelhotels

The 4th Vuelta a Sa Porrassa will take place on the 10th of October. Organised by Mar de Fondo together with ZEL by Meliá, the event will once again bring together swimmers, as well as paddleboarding and kayaking enthusiasts, around one of the most iconic locations on the Calvià coastline.

During the presentation, Andrea Amaro, co-founder of Mar de Fondo, explained that the event currently has around 150 registered participants, a figure that is expected to continue growing ahead of the event. Amaro nevertheless stressed that the philosophy behind the Vuelta a Sa Porrassa is to maintain its intimate, community-focused character rather than become a mass event, prioritising awareness, respect and the preservation of the marine environment.

The 4th Vuelta a Sa Porrassa is a 2-kilometre non-competitive swim around the island of Sa Porrassa. The event consolidates its fourth edition as an annual fixture on Calvià’s sporting and social calendar under this year’s slogan, “Volvemos al mar” (“Back to the Sea”). Following the swim, participants and their companions will enjoy a community gathering at Magaluf Beach, featuring music, refreshments and prize draws.

Beyond its sporting component, the initiative promotes a connection with the Mediterranean and highlights the value of the marine environment. In addition, part of the proceeds from registration fees will be donated to Shark Med, an organisation dedicated to shark conservation and the health of the Mediterranean.

Registration is available through: Registration for the 4th Vuelta a Sa Porrassa.

For his part, Jaime Mora, Director General of Tourism at Calvià Town Council, highlighted the importance of collaboration between the public administration and the private sector in creating a sporting and cultural offering capable of attracting local visitors to Calvià outside the summer season as well, thereby helping to maintain activity in the municipality throughout the year.

Through these two initiatives, ZEL Mallorca is reinforcing its commitment to creating experiences capable of generating a positive impact on the destination and contributing to positioning Calvià as a leading destination for sport, wellbeing and active tourism. This commitment forms part of Travel for Good, the sustainability strategy of Meliá Hotels International, which promotes a more responsible and transformative tourism model by supporting initiatives that encourage healthy lifestyles, strengthen connections with the surrounding environment and generate shared value for local communities.